MXGP is pleased to welcome onboard BIHR, a European distributor of aftermarket motorcycle parts and accessories, for both rider and machine. BIHR will be a partner of MXGP for the 2016 season and will have visibility in and around the track and paddock at each and every round of the FIM Motocross World Championship.
Bihr was founded in 1975 by Cyrille Bihr and since has expanded to pan almost all of Europe.
With sales offices in France, Belgium, Netherlands and Switzerland under the BIHR brand, in Scandinavia under the DUELLS brand and in Spain and Portugal under the VICMA brand, Bihr offers proximity services to motorcycle professionals.
Bihr supplies over 100.000 products of more than 300 brands exclusively through their network of professional dealers and resellers.
More than 11.000 dealers already take advantage of Bihr’s one-stop-shop offer, excellent availability, fast and free delivery options, and ease of doing business.
Passion for motorcycling is one of the core values at Bihr and they love sharing it with all of their partners!